Jeffay Consulting Group is an Atlanta based independent consulting firm specialising in People Strategy, Organisation Design, and Talent Management.
As part of their consulting practice, they created Talent Chess, a strategic board game designed to help leadership teams apply organisational theory through experiential learning.
Together, we built Talent Chess — a gamified HR business simulation platform designed to assess and develop leadership capabilities at scale.
Talent Chess began as a physical board game used in executive workshops to help leadership teams apply organisational strategy through experiential learning.
When in person sessions paused during the pandemic, the team adapted the game into a Google Slides based format. While functional, the experience required extensive manual setup for every decision and move, making it inefficient, difficult to scale, and heavily dependent on facilitator effort.
With increasing demand and strong validation from organisations, Jeffay Consulting Group sought to transform the concept into a structured, web based platform capable of global delivery.
Make the game experience engaging, and seamless for the teams
Make the setting up and managing of the game easier for the admin
Create a digital version of a proprietary game that was originally played as a traditional board game
Bokaap Design led the UX, UI, and full stack development of Talent Chess, converting a workshop based consulting exercise into a scalable digital product with independent revenue potential.
Phase One: Digital Product Transformation
Translated physical board mechanics into automated digital game logic
Designed structured decision trees and scoring systems
Created intuitive interfaces for facilitators and participants
Built a seamless web based experience that eliminated manual setup
Phase Two: Scaling for Global Deployment
Expanded platform capabilities to support additional gameplay logic and structured reporting
Designed and developed a comprehensive admin system to onboard and manage facilitators beyond Jeffay Consulting Group
Built a subscription module enabling access to premium resources
This phase positioned Talent Chess not only as a facilitation tool, but as a scalable digital product with recurring revenue potential.
Talent Chess evolved from a workshop based board game into a scalable digital simulation platform. The automated experience reduced facilitator dependency, improved participant engagement, and enabled structured global trainer onboarding.
The result is a gamified leadership assessment platform that supports organisations in evaluating and strengthening leadership capability across distributed teams.
Beyond operational efficiency, the platform enabled Jeffay Consulting Group to expand its offering beyond traditional consulting. By introducing a technology led component, the firm unlocked an additional revenue stream and strengthened its long term business scalability.
